DCH Toyota City launches brand new car dealer social marketing strategy thanks to Single Throw Internet Marketing
Source:
SingleThrow.comWALL, NJ – May 19, 2010 –
Single Throw Internet Marketing, one of the top Internet marketing companies in the nation, recently teamed up with
DCH Toyota City to launch a brand new social media marketing strategy for the
NY Toyota dealer. The
car dealer social media marketing strategy will include the creation of and maintenance of
Facebook,
Twitter and
YouTube profiles by the Social Media Coordinators at Single Throw Internet Marketing.
The
Social Media Coordinators at Single Throw will work to create a plan
for finding friends and followers in the social space that not only
express an interest in Toyota and the automotive industry, but are also
within the target market area of
DCH Toyota City. Once these
friends and followers have been obtained, the Social Media Coordinators
will work to share relevant articles and information to this very
specific audience. This plan fits within the strategy that
Single Throw has adapted for the social space: one should share, not sell, and the quality of information is always favored over quantity.
DCH Toyota City is a part of
DCH Auto Group.
Headquartered in South Amboy, New Jersey, DCH Auto Group owns and
operates a wide array of car dealerships – including Acura, Audi, BMW,
Chrysler, Dodge, Honda, Jeep, Lexus, Nissan, Scion, and Toyota –
located in Southern California, Connecticut, New Jersey and New York.
Larry Bailin, Single Throw’s President and CEO, recognizes the important of
social media marketing for car dealers, and praises
DCH Toyota City
for taking the steps necessary to do this. “There are a lot of car
dealers out in the social space, but many of them are using social
media marketing for car dealers in the wrong way. Our philosophy and
efforts have proven to be successful, and we’re so happy to be working
with DCH Toyota City to continue this success for car dealers in the
social space,” he said.
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